1. Diamonds are a Girl’s Best Friend

    February 1, 2012 by Daniel Gordon

    A Dazzling Reputation!

    It’s been said that diamonds are a girl’s best friend.  They’ve also been extremely good to Samuel Gordon Jewelers for more than 104 years and four generations of Samuel Gordon’s direct descendents.   

    Hello, my name is Daniel Gordon, President of Samuel Gordon Jewelers. You might think that since I’m the great grandson of Samuel Gordon that taking my place in the family business would have been automatic.  Actually, I had to learn the business from the ground up and "pay my dues" to work my way up the family ladder.

    When I was young, I worked at the store doing odd jobs and errands on the weekends.  After graduating from the University of Central Oklahoma with my degree in marketing, I left the business because it’s a Samuel Gordon Jewelers tradition that family members work outside the family business for about two years.  I spent that time working in the newspaper and banking industries before returning.  Even then, I started from the bottom – back to doing odd jobs and running errands for a solid year.

    On my 23rd birthday, after graduating to working in our jewelry repair department, I got my big break.  A repair customer who knew me well asked me to help him choose a diamond.  After two hours, he chose a $35,000 diamond, which was a substantial first sale – even in 1996.  This certainly helped pave my way into sales and ultimately management.  I became president of the company about four years ago.

    I share my family’s passion for diamonds and jewelry of all types.  I’m particularly obsessed with watches and designer jewelry.  I thoroughly enjoy meeting new people and establishing many long-term relationships with customers who return time after time to trust Samuel Gordon Jewelers for their jewelry needs.  We still have several elderly customers who bought their first pieces from my great grandfather.

    Samuel Gordon Jewelers has the largest selection of engagement rings in the Oklahoma City area…125 linear feet of displays!  We also have a wide selection of everyday and designer jewelry.  Through our Tacori collection, we sell engagement and wedding rings that can be coordinated with gifts for the bride and groom, as well as, accessories for the wedding party, such as earrings and necklaces.

    At Samuel Gordon Jewelers, we are sincerely grateful to our many customers who have made us their jeweler of choice for more than a century.  Today, we continue our family’s proud tradition of strict standards of ethics and a total commitment to customer service and satisfaction.  

    A diamond is forever, so choose the jeweler Oklahoma City has trusted for 104 years.  Please visit us online at www.sgj.com or stop in at 5521 North Pennsylvania in Oklahoma City.  

    Daniel Gordon, President
    Samuel Gordon Jewelers
    5521 North Pennsylvania Avenue
    Oklahoma City, OK 73112
    405-842-3663
    info@samuelgordons.com
    www.sgj.com